The snowboarding industry has been on a downward trend for the last 10 years, and with that, most brands have followed suit. Flow had 7 years of decreased website traffic, a growing bounce rate, and e-com sales were in a serious decline even with major internal marketing support. i9media was able to reverse all of these analytics and get the brand heading in the right direction.
i9media identified ways to better set-up the back-end of the business and acted on those suggestions resulting in major savings immediately. Not only did this allow the brand to be much more resourceful, it lead to other avenues of savings along the path.
With i9media's strategies, Flow Snowboards was able to hit all-time e-com sales records and help drive the business at both the e-com level as well as the brick and mortar level. You know the old saying, "A raising tide lifts all boats" well this was the case and point with this client. With an 8% growth in e-com sales within the first 8 months to a whopping 24% growth in e-com sales the second year, i9media is proud to have had the time with this client.